Purpose-Built Event Technology

How it started

In 2008, we started Leadature with a simple idea: to give our customers a better way to capture leads and move those leads into enterprise systems from live events.
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Since then, we’ve helped collect millions of leads and billions of data points across thousands of events.That kind of innovation and growth was only possible because of your trust, your input, and your belief in what we were building.

Our evolution

As we worked with more and more marketing teams, one thing became clear: this wasn’t just about capturing leads. It was about solving the chaos that comes with live events and turning that chaos into clarity.

Leadature evolved from a simple capture tool into a platform built to solve real pain points: messy data, manual follow-up, and lost visibility into what happened on the show floor.

We built smarter ways to track engagement, qualify interest in real time, and send usable data straight into CRMs and sales workflows, so marketing could finally prove impact, not just activity.

Leadature today

Today, Leadature powers lead capture, advanced session tracking, badge printing solutions of any size, RFID attendee data tracking, real-time dashboards, and data collection at events of every size.
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What truly sets us apart is how we work. We partner directly with our customers, across the globe, to build custom event solutions using the Leadature engine. Whether it’s your first event or your hundredth, we collaborate with your team to solve the hard parts and make the tech feel seamless.